ISPO Award Winner 2024: Magnetic & modular ski poles by Yardsale

For decades, ski poles have seen little innovation, but Yardsale is shaking up the status quo. With its Magnetic & Modular ski poles, the company delivers a product that’s as functional as it is stylish. The poles feature patent-pending magnetic technology, which enables them to stick together for hassle-free transitions. From the car to the lift, this simple yet ingenious feature transforms mundane moments into seamless experiences. 

What sets these poles apart further is their modular design. Users can mix and match components to create a setup tailored to their style or needs. This flexibility appeals not only to seasoned backcountry adventurers but also to recreational skiers and families with kids. For children, the adjustable poles ensure they can grow alongside young skiers, providing long-term usability. As Co-Founder Kelly McGee notes, Yardsale’s approach goes beyond functionality: “Our focus is on the full skiing experience, not just the downhill run.” 

Yardsale’s Magnetic & Modular ski poles were recognized with the prestigious ISPO Award, a testament to their innovation in the ski gear industry. Kelly McGee reflects on the honor: “Receiving the ISPO Award is a huge validation. It shows that we’ve created something truly unique and innovative, which aligns with our design philosophy.” The poles’ appeal lies in their attention to detail, from a GoPro-compatible handle for capturing runs to a sustainably crafted shaft made of recyclable 7-series aluminum. 

Retailers benefit from Yardsale’s premium price point, offering a fresh, high-quality product in a category that’s seen little innovation. For end users, the poles’ durability is unparalleled. The Circular Shaft System guarantees lifetime usability, as broken or bent shafts can be replaced and recycled effortlessly. McGee adds, “The culture of skiing is about the entire experience—time spent with friends in the lodge, on the chairlift, or exploring the backcountry. Our poles reflect that ethos.” 

In an industry increasingly scrutinized for its environmental impact, Yardsale stands out. The poles’ recyclable aluminum shafts and eco-foam handles align with sustainability goals, while their modularity ensures they remain useful for years. Whether for kids just starting out or seasoned skiers seeking style and performance, Yardsale’s ski poles offer an innovative, sustainable solution for every skier.

• Entirely modular system 
• Lifetime warranty 
• Customizable poles 

• Colors: different
• Sizes: adjustable sizes (80-105 cm) for kids, fixed lengths (110-130 cm) for adults, adjustable lengths (110-135 cm) adults
• Availability: since October 2024
• RRP: $ 149.00 P1 and P1 Mini models (resort poles), $ 189.00 P2 models (backcountry poles)

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